Case Study
Transforming a dated WordPress site into a modern, responsive web experience
Aleya Group Website Redesign with Laravel
Client
Aleya Group
Category
Company Website
Live view
Timelines
1.5 Months
Service we provided
Website Redesign
About Project
Aleya Group, a leading name in the animal feed manufacturing sector of Bangladesh, needed a modern website to reflect their growing business stature. Their previous site, built on WordPress, had become outdated both in terms of aesthetics and functionality. Beyond Bracket Ltd. was entrusted with the complete redesign and redevelopment of their website using Laravel, with a strong emphasis on user experience, content clarity, and responsive design.
- Complete UI/UX redesign tailored to the brand
- Shift from WordPress to Laravel for enhanced performance and scalability
- New content structure aligned with latest business positioning
- Fully responsive and device-friendly implementation
Aleya Group required a robust and professional website that not only looked modern but also served as a business tool. They needed something more than just visual appeal — the new site had to support better communication, easy updates, and enhanced usability for both users and admins.
Client Needs:
- Redesign of the outdated layout and UI components
- Improved user experience and mobile responsiveness
- Multiple communication touchpoints (chat, forms, social, email)
- Easy-to-manage backend CMS without technical expertise
Requirement
The biggest challenge was transitioning from an old, cluttered WordPress website to a Laravel-based structure without losing valuable content or disrupting ongoing traffic. Additionally, aligning the new design with both brand identity and updated content strategy required several rounds of review and fine-tuning.
Major Roadblocks:
- Preserving existing content while modernizing the UI
- Communicating technical upgrades in a non-technical manner to the client
- Ensuring every page redesign was approved before implementation
- Creating a CMS that balances control with simplicity
Challange
Our team started by auditing the existing site and presented a redesign proposal that emphasized modern design, better UX, and technical robustness. We backed up the full site, rewrote key content to reflect their updated business, and then implemented the new design using Laravel. An easy-to-use CMS was integrated so their internal team could handle future updates with ease.
Implemented Solutions:
- Page-by-page redesign with client approvals
- Laravel development for security, speed, and flexibility
- Custom CMS with a simple interface
- Mobile-first design ensuring optimal performance on all devices
Soltutions
With a clear understanding of Aleya Group’s business needs and digital goals, Beyond Bracket Ltd. delivered a Laravel-based website that’s modern, responsive, and future-ready. The result is a high-performing site that not only reflects the brand’s credibility but also ensures easy interaction for users and simple maintenance for the team — a true example of digital transformation in action.
Client Review
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Samsuzzaman Riton
CEO, Beyond Bracket
At Beyond Bracket, our work strategy is highly client-focused. We begin by conducting in-depth client meetings to thoroughly understand their requirements and objectives.
